Online MBA in Marketing and HR Management (Dual)

In the present competitive environment of business professionals require a distinctive combination of abilities to succeed. The Online MBA Program with a focus on Marketing as well as Human Resource (HR) Management is a highly dynamic and adaptable degree program that equips students with the strategic as well as analytical and leadership abilities required to excel in both HR and marketing fields. The dual focus allows students to acquire a comprehensive knowledge of managing employees effectively, while learning how to promote, position the business and increase its growth within a constantly changing market.

online MBA in MBA Marketing and HR Management (Dual)

Why Choose an MBA in Marketing and HR Management?

An MBA that focuses on Marketing as well as HR Management provides the most effective of both. Marketing improves your capacity to comprehend consumer behaviour and brand strategy, as well as marketing through digital channels, as well as research on markets, while HR Management sharpens your skills in the acquisition of talent as well as employee engagement as well as leadership development as well as organizational behaviour.

By choosing this career path, you're planning for a job that will allow you to manage teams, lead brand growth as well as influence the company's culture all simultaneously.

Does an Online MBA in Marketing and HR Management Have Any Value?

Absolutely. Because of the popularity of online learning and international collaborative programs, online MBA programs have become extremely popular. The most reputable universities and B-schools provide an online MBA that is accredited that competes with traditional on-campus MBAs. Employers have a growing appreciation for the versatility as well as the discipline and ability that online students provide to their employers. Additionally, dual-specializations such as HR and Marketing demonstrate the ability to multitask, think strategically, and adjust to various jobs.

Explore Advanced Career Opportunities

Students of this course can be employed in a range of careers across all industries, such as:

  • Marketing Manager
  • Brand Strategist
  • HR Business Partner
  • Digital Marketing Lead
  • Talent Acquisition Manager
  • Learning & Development Consultant
  • Product Manager
  • Employer Branding Specialist

Dual specializations open the doors to sectors such as IT, FMCG, retail and healthcare, finance as well as consulting.

Earn a High Salary

An Online MBA in Marketing and HR Management will significantly increase the potential of your earnings. People with this degree typically earn a greater salary due to their broad capabilities and leadership skills. Executive-level jobs in HR and marketing can have lucrative salary plans, particularly for international companies and fast-growing startups.

Admission Procedure Of Online

It is 2 years postgraduate degree that can be done by anyone who completed an undergraduate degree from any recognized college or university. Getting admission is a smooth process just you need to choose a college. Any individual with 55% aggregate marks in bachelor's can apply for it.

Admission Procedure

online MBA in Marketing and HR Management (Dual) Admission process
Eligibility

BBA / B.Tech / B. sc / BA / B.Com

Duration

Min 2 — Max 4 years

Approvals

UGC, AICTE, NAAC

Procedure to Take Admission in the Online MBA in Marketing and HR Management (Dual)

Online MBA in GenMarketing and HR Management (Dual)eral Registration processOnline MBA in System and Operations Management (Dual) Registration process

Course Outline

This course will include business planning and entrepreneurship, fundamentals, and advanced business management It is designed in such a way that you can gain a wholesome idea of business administration and growth. And in the last semester, you may need to take practical exposure through internships and projects.

  • Semester 1
  • Management Concepts and Theories
  • Organizational Behaviour
  • Management Accounting
  • Statistics for Management
  • Managerial Economics
  • Managerial Communication
  • Business Government and Society
  • Semester 2
  • Marketing Management
  • Human Resource Management
  • Corporate Finance
  • Quantitative Methods
  • Legal aspects of Business
  • Operations Management
  • Management Information Systems
  • Semester 3
  • Project Management
  • Entrepreneurship and Small Business
  • Consumer Behaviour and Marketing Research
  • Portfolio Management
  • Organizational Change and Development
  • Business Familiarization Report
  • ------
  • Semester 4
  • Strategic Management
  • Product and Brand Management
  • International Financial Management
  • Strategic Human Resource Management
  • International Marketing
  • Electronic Commerce
  • Project Work

Other Online MBA Course Specializations

How to Choose the Right University?

Doing MBA from a renowned university is impactful from a career perspective. Before you go for admission in online you must be aware of the right place to apply. Consider these points while looking for a college or university

consult the university rankings
check the course content
Look at your requirements and fee's structure

Differences Between Online MBA and Regular MBA Programs

Both Online MBA and Regular MBA programs aim to equip students with advanced business management skills, but they differ significantly in terms of structure, delivery, flexibility, networking opportunities, and overall experience. Here’s a detailed comparison:

  • Online MBA
  • Delivered primarily online through virtual classrooms, recorded lectures, and digital course materials.
  • Learning is often self-paced with occasional live sessions.
  • Regular MBA
  • Delivered through in-person classes at a physical campus.
  • Involves face-to-face interactions with professors and peers.

Career Opportunities

After completing this course, you can be hired as a Marketing Manager, Human Resources, Executive Recruiter and Market Research, etc. You can work in management firms or with start-ups there is a vast pool of opportunities after this degree.

Brand Management

Employee Relations Manager

Corporate Social Responsibility

Digital Marketing

Product Management

Advertising

Business Development Manager

Performance Management

Marketing

Staffing Director

Training Coordinator

Credit Risk Management

MBA Marketing and HR Management (Dual) FAQ

The dual specialisation encompasses the fundamental concepts of human resource management and marketing. Marketing strategy, digital marketing, brand management, consumer behaviour, hiring and selection, employee relations, performance management, and organisational behaviour are some of the important subjects. The curriculum emphasises how both disciplines' talents contribute to commercial success by integrating them.

Graduates have a wide range of career options, including HR Manager, Talent Acquisition Specialist, Employee Engagement Coordinator, Brand Manager, HR Manager, and Marketing Manager. Working in marketing or HR departments across a range of businesses, including corporate, retail, IT, and consultancy, is made flexible by the dual specialisation.

Strategic marketing, talent management, leadership, employee engagement, market analysis, brand development, and performance evaluation are among the competencies you will acquire. Additionally, the training improves your communication and interpersonal abilities, which will help you manage teams and sell goods and services.

Indeed, having two areas of expertise offers a special combination of abilities that are highly sought after in today's corporate world. Your ability to effectively manage team dynamics and brand strategies comes from having a solid understanding of both marketing and HR. This makes you adaptable and well-suited for leadership positions that call for a combination of people management and market-driven insights.

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